This week’s Guest Opinion/Editorial comes Christopher Wynder is the Director of Client Services for ThinkDox.
Depending on the blog, survey, or new product review that you read “healthcare” is either: in a crisis caused by technology or is about to be saved by technology. In my opinion, whether technology is causing a crisis or is a savior is irrelevant- it is here to stay and it IS changing patient expectations and how end users want to work. The healthcare industry needs to innovate – but also it is naïve to not expect some failures (Google health anyone?).
Technology has no inherent positive or negative value. It can be disruptive and be a force for innovation but that does not equate to better. Innovation is not necessarily a net positive – by definition innovation is just a change to process or product that has never been done before.
Filling calamari rings with peanut butter and jelly is an innovation on calamari…..but I am not interested.
Should new technology be the goal of a hospital?
If you are a medical practice or a hospital – where your goal is to deliver healthcare at high quality and reasonable cost. The introduction of “technology” can feel like you are being dragged in directions that run counter to both quality and costs goals that have been the raison d’etre.
The problem is that the regulators, patients and even colleagues are all mandating/asking/pushing for “healthcare” to move into the 21st century. These drivers have every hospital administrator and practice manager rushing to purchase…..something.
You know you need technology but you want something that is proven yet inventive and healthcare specific. As an analyst, I can tell you this is the perfect storm for over-promise, under deliver. You are in a position where you have to buy something. All vendors need to do is convince you that they are your best chance at success. Think about that for a second- they know that you cannot take the time or apply the pressure to them to align the purchase with your business mandate.
So you buy a product, get the vendor to install it….and then it starts.